Archive for the ‘Social Media’ Category

Social Network

Posted: January 30, 2011 in Social Media
Tags: , , , , , ,

Last night, I watched The Social Network, which is a film based on the founding of Facebook. As this week’s COM125 lesson plan was about Social Media, many of Facebook’s early (and still present) characteristics refreshed what I had learnt during class.

As Mr Abel mentioned in class, Social Media is highly interactive and has a high reach, which is the main reason why its applications become extremely popular. New social media applications are being introduced to the mass every single day, and it is a highly competitive industry.

For the social media service providers, it is an intensive make or break situation. While social media has a lasting duration, social media services can easily fade into obscurity if they fail to maintain their competitive edge. Just look at Friendster, how many friends do you know of who are still subscribing to its service?

The film also reiterated the importance of being the industry leader, or being number 1; as runner ups can simply disappear overnight. The founder of Facebook, Mark Zuckerberg was sued by the Winklevoss twins, who accused the former of stealing their idea of ‘Harvard Connection’, which eventually became the now-defunct ConnectU social networking service. I tried accessing that website, but it seems that the service is no longer in operation. A quick check on Wikipedia showed that its status is inactive, without providing any reasons.

Do you think that Facebook may end up like ConnectU; disappearing some day in the near future? I shudder at that thought because I have grown reliant on its service. What are your thoughts on this?

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